This entry was posted April 22nd, 2010 and has 5 comments.
There is no doubt that the changes announced yesterday at Facebook’s F8 conference will have a major impact on the web, how it looks, and how we use it in the coming months and years. The prospect of an open graph with the ability to transport your personal interests and preferences around the web with you is quite intriguing. This could also end up being the tool marketers have been clamoring for for years. They may now finally have the ability to hyper-target potential customers online at a scale large enough to demand huge advertising budgets.
But you can never gain one thing without losing something else. The web experience at large may benefit significantly from this, but it will be at the peril of the actual Facebook experience.
First, let’s look at who comprises the majority of a typical person’s Facebook friends. Most of our friends lists include not just family and good friends, but also former and current coworkers, some people we went to high school with, and a few random people who snuck through our approved friend requests. Whatever the reason, we are connected to these people because we, at least on some level, know them.
The point here is this - Most people care about the things shared on Facebook not because of the content itself as much as because of who is sharing that content. For example, I don’t necessarily love looking at pictures of babies, but will gladly spend time looking at pictures of my cousins baby because I love her. What I am not interested in, however, is seeing every site my cousin ‘likes’ across the web that features pictures of cute babies.
Continue reading Facebook Will Conquer the Web by Destroying Facebook
Posted in business, food, marketing, technology
This entry was posted April 4th, 2010 and has 1 comment.
I haven’t been writing much lately, and when I do, it’s because there is a thought or idea stuck in my head. One that won’t leave unless I explore it and write it down. Such is the case with the subject of this post.
A few weeks ago, a friend and I were discussing the new artistic project of another friend. This person has received serious praise for previous artistic endeavors, and for good reason. He is extremely talented and his work has been featured and adored in nationally known and respected publications. His most recent project is just as amazing and has already garnered similar praise.
One critic, apparently not his biggest fan, however, trashed his latest work. My initial reaction was to shrug and say, “Well, who cares what that guy says.” Of course, it wasn’t my hard work that the man was criticizing, so it was much easier for me to have this reaction. The artist, to my surprise, was taking this critique extremely hard and was seemingly devastated by it.
For some reason, this reaction really surprised me and I couldn’t stop thinking about it. It occurred to me, that it wasn’t only criticism that he took to heart, but praise as well. All of those positive reviews meant a lot to him, perhaps more than they should.
One cannot relish and love praise, without also being devastated by criticism. This is true of us all. See, praise and criticism are intrinsically linked. They both stem from another’s thoughts about us or our work. And placing too much value on another’s opinion of us, whether that opinion be positive or negative, gives that person control over our feelings and self-value.
I don’t want it to seem that I am singling this man out, because I have been guilty of the same thing. This conversation just brought this truth to light for me and made me see the same fault in myself. It is all too easy to love praise, and it usually happens without us even knowing. But we must be careful not to give others the power to determine how we feel about our work or ourselves. We are all flawed and one man’s opinion should never create the value of another.
Posted in life